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Tuesday, June 20, 2006

Toshiba Will Join Ipod Market???

Starz Entertainment Group and Toshiba America Consumer Products plan to announce their partnership on Monday, a deal that will make SEG's Vongo the first movie download service available on a portable device.

Vongo will be a leading content provider for the newest models of Toshiba's Gigabeat Portable Media Center, which have technology based on the Microsoft Portable Media Center v2 platform.

SEG vp marketing, advanced services Joe Cantwell said these were the first portable media devices certified for the Vongo service but that others were probable.



"You could see us work on other platforms, but we do have technical performance and consumer experience requirements," he said. "The device needs to interact seamlessly with the host computer. It has to be plug-and-play. And deeper specs involve the management of the files and honoring our relationship with the studios."

Vongo offers subscriptions for $9.99 a month for unlimited access to a rotating selection of about 1,600 TV and movie titles. Consumers also may choose a pay-per-view option for individual titles at $3.99 each.

Subscribers may download content to their choice of three designated devices per account, allowing for viewing on a connected TV, PCs and products like the Toshiba Gigabeats, which Cantwell said added the flexibility today's consumers require.

"We don't want our subscribers to have to worry about synching, file location or file management," he said. "This is seamless."

The Gigabeat PMC is available in two models, 30GB for $300 and 60GB for $400. Each has a 2.4-inch QVGA color screen with 320x240 resolution, an FM tuner and the ability to transfer digital images for viewing directly from most digital cameras

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